Tupicoffs

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Celebrating 50 years - The Little Red Bear

Tupicoffs was recently featured in the August edition of Money and Life to celebrate our 50 year anniversary. Tupicoffs first opened its doors under the ownership of Gary Tupicoff on the 4th of July 1970. An accidental date at the time, but a wonderful homage in the more recent years as Tupicoffs not only shares its birthday with the American Independence Day, but they also share their Independence.

50 years of Tupicoffs is an impressive amount of time and the business has no intention of slowing down at 50. “The formula to our longevity and success has been our focus on clients,” Neil says. “Throughout those 50 years, we’ve always been consistent about doing the right thing for clients. We’ve also been clear on what we do and it’s very simple: we worry about our clients’ money so they don’t have to.”

Something that is also synonymous with Tupicoffs is its mascot, the ‘red bear’. Originally, the red bear was introduced by Gary Tupicoff, as a reflection of his Russian heritage. Red for Russia and the dancing bear.

“When you have a difficult name like Tupicoffs, then a red bear is easy for people to remember. Our clients each receive a red bear and some even take them on holiday with them. They send us photos of the red bear on holiday, which we upload to our website. It’s a bit of fun and it’s something our clients enjoy doing.” - Neil Kendall

Another highlight for Tupicoffs was the achievement of becoming the first FPA recognised Professional Practice, in August of 2011.

Highs and lows are all a part of business, but we at Tupicoffs are proud of our 50 year history. From the little red bear, meant to be a reminder of heritage, now an international travel extraordinaire. To the little office in 1970, now an Independent Financial Planning Practice, recognised as the first Professional Practice.

Quotes from Neil Kendall, published in the Money and Life Article “The Little Red Bear” in August 2020.

To read the full article about our practice and our history over the last 50 years, click here.